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May 30 2002

University of the Pacific
Institutional Priorities Committee
Minutes, May 30, 2002
Taylor Conference Room, Library

IPC Members Present: Gilbertson (Chair), KruegerDevine, Lundergan, Meer, Sina, and Spreer.

The meeting was convened by the Chair at 11:05 a.m. There were no minutes available from the May 23rd meeting; attempts to secure the minutes for that meeting had been unsuccessful.

Old Business

The Committee reviewed the Budget Assumptions document and concluded that it was ready for wider distribution to the University. Mr. Meer wondered whether the recently-received results of the Maguire survey (in connection with the University Identity Project) should be reflected in the Budget Assumptions document and/or other portions of the MVP. The Chair agreed that the Cabinet should discuss whether any Maguire conclusions (including those positioning statements currently in development) should be reflected in the MVP prior to the Regents official endorsement of that document at the June 7, 2002 meeting.

Dr. Sina then raised the issue of funding the Phase 1 of the campus lighting component of the University's Master Plan. This request had emerged as a joint request from her office and ASUOP and was in direct response to efforts to address student safety concerns.

New Business

The discussion then shifted to the March 28, 2002 request to IPC from Sharon Hudson (Director of Marketing Communications) to fund Phase 2 of the University Identity Project. Phase 2 is a marketing initiative which would use results from the Maguire survey (Phase 1) to develop key positioning statements and a new and consistent series of graphic images, templates, logos etc. for the University's use on all three campuses. The projected costs for Phase 2 were in the $70-100,000 range. Questions by Dr. Sina and Chair Gilbertson (respectively) about whether these costs could be operationalized within Advancement's budget or funded by a donor were addressed. After a lengthy discussion, a consensus emerged that funding for Phase 2 of the Identity Project was appropriate.

Mr. Meer then raised the issue of whether there would be an Administrative or IPC Retreat this summer or fall. Ms. KruegerDivine noted how important such a gathering would be, especially given the significant number of key new staff at the University. The Chair promised to float the idea of a Retreat at an upcoming Cabinet meeting, and specifically to discuss whether the results of the Maguire survey might be addressed at such a confabulation.

There being no additional business to discuss, the metting was adjourned at 12:10 p.m.

Jonathan Meer, Scribe for the Day