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    University, City Team Up to Improve Pacific Avenue

    Feb 2, 2010

    The City of Stockton and University of the Pacific are teaming up to beautify Pacific Avenue from the Calaveras River Bridge to just north of the stop lights in front of the University. The project will serve as a gateway to the Miracle Mile and the University neighborhoods.

    University officials will present the city with a check for $85,991 at tonight's City Council meeting to help pay for the first phase of the plan. The money will cover the cost of a proposed design. If approved, funds to complete the project would come from grants and donations raised by the city and the University.

    "This project really came about because as neighbors, we've all agreed we want to make this a beautiful street," said Ted Leland, vice president for External Relations for the University. "It's going to help the neighborhood, area merchants, and the University. I'm just excited we are taking the next step."

    The redesign will create a center divider from the bridge to Fulton Street. The divider would include trees, shrubberies, flowers and a monument sign that would say "University Miracle Mile." Such landmarks are common for large universities in other cities, including Santa Clara University and California State University, Sacramento.

    The project was proposed last year after University officials met with city councilwoman Diana Lowery and representatives from Stockton Beautiful, University Neighborhood Association, and the Miracle Mile Association. It was agreed that the organizations should work together to improve the look of the area and to create a stronger identity between the University and the Miracle Mile district. The first phase will be the area just south of the bridge. At a later date, further improvements could be made from the Fulton Street to Harding Way, just south of the Miracle Mile.

    KSN Engineering has already been selected for the design. Gamboni Landscape Architecture has been subcontracted for some of the work and Judith Buethe Communications has been selected for the outreach.  All are Stockton-based businesses.

    The meeting is scheduled to start tonight at 5:30 p.m. in the City Council Chambers, 425 N. El Dorado Ave.