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Center for Professional and Continuing Education
800.959.5376 or 209.946.2424
Office Location: 1776 W. March Lane Ste. 290, Stockton, CA 95207
Mailing Address: 3601 Pacific Ave, Stockton, CA 95211

Creating Cell Phone Apps for your Business

Cell phone apps are the latest way smart businesses are reaching their customers. It seems that nearly everyone is carrying and using a Smartphone these days. Smart organizations across the globe are investing in building cell phone apps for their businesses. In this four- week course, we will provide you with step-by-step instructions on how non-technical users can build, deploy and market Smartphone applications across Android, iPhone and Blackberry platforms. The course is ideal for business owners and executives who want to understand how Smartphone applications can be inexpensively built, and also for technical users who want to understand to how quickly deploy smartphone applications.

Unit 1
Business uses for cell phone apps
-Why your organization should leverage Smartphones
-Ideas for Smartphone applications
-The smartphone landscape
-Understanding platform options

Unit 2
Building your first applications
-Building your first application
-Building your second application
-Options for usage tracking
-Security considerations

Unit 3
Web-based apps
-Web apps vs smart phone applications
-Building your first web-based app
-Tracking your web-based application traffic

Unit 4
Promoting your apps
-Options for monetizing your application
-Understanding publishing guidelines for applications
-Deploying to the App Stores
-Promoting your application

Instructors: Dan Belhassen and Susan Hurrell
Course dates:  July 1-26, 2013
Online Course

Instructor Bios and Course Objectives

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